Contagious Magic Launch Party

What you will see through the video of our launch party and photo gallery is a physical manifestation of the seeds I planted long ago within myself at a time when the evidence of such love and unity was no where in sight. As I held on to my convictions that I can transform my outside world through my internal thoughts and feelings, the evidence had no choice but to show up. It is a blessing to know that we are all mighty magicians if we so chose to use the magic that resides inside.

Our event consisted of the full “Genesis” collection as well as all of our Art for the collection being presented for the first time. We had a Storybook Room where people got a chance to enjoy our first Storybook from the brand and an introduction to what Contagious Magic is all about. Next, we had a super fun runway show that embodied the concept of a “Young God” through the talent of our four beautiful and empowered models who graced our runway.

The night continued with heartfelt readings from the Storybook by our siblings while everyone enjoyed our homemade Armenian Lebanese food catered by our mother and grandmother. A Tim Burton type of gentleman poured our drinks while we were surrounded by the best company of friends and family.

At the end of the night, we passed out balloons as a part of our ritual and wrote what we were ready to let go of and what we chose to invite into our lives in place of it as we let our balloons rise to to the sky with laughter and intention. I thank you from the bottom of my heart for showing up for me and celebrating this night with me. Here’s to all of our endless potentials and what’s more to come from Contagious Magic!


Talin Malekian